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With the help of his mother, Mehdi Boujrada started Villa Jerada in 2011. Each product is made in small batches and evokes a “food memory” from Boujrada’s childhood. “We see a lack of adequate narrative about our cuisine and our food, and it almost becomes an ambassador act to recorrect the narrative,” he says.
Mount Mansfield Maple Products’ founder and owner, Chris, is a fifth-generation maple sugar maker, and in 2009, he created a website to share his family’s maple crop. (Until then, the company consisted of a plywood platform in the garage and a post office box.) Today, they make award-winning syrup, most recently winning a 2021 Good Food Award—a coveted award that recognizes the best of socially responsible specialty foods—for their organic Dark Robust (Grade B) maple syrup.
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